Gunter Pauli is a Belgian entrepreneur, author, and environmentalist, best known for his work in promoting sustainable business practices and the concept of a “blue economy”. He is the founder of the Zeri Foundation (Zero Emissions Research and Initiatives), an organization that seeks to foster innovations for sustainability by imitating natural systems and cycles.

Pauli is also the author of the influential book “The Blue Economy: 10 Years, 100 Innovations, 100 Million Jobs”, where he outlines ways in which businesses can implement sustainable practices that not only address environmental concerns but also create jobs and economic opportunities. His ideas are rooted in the notion that businesses can be profitable while supporting environmental regeneration and the well-being of society.

He has been a strong advocate for the use of natural systems to inspire new methods of sustainable innovation, and his work spans various fields, from business and education to environmental activism. Pauli has become a prominent figure in the global sustainability movement.